Marketing real estate is not as simple as vending vehicles or equipment. If you are a real estate owner and you wish to sell your property, you should find a buyer who will buy it at the price you are expecting. But finding a buyer who both likes your property and can afford to buy it is similar to finding a needle in a haystack – it takes hard work and is sometimes impossible. It isn’t every day that a person will buy a property just like that. Especially in times when real estate demands are low.
Another challenge is how to access the market. A seller will take different routes in order to market his property such as advertising in the local daily newspaper or posting online through blogs and social media platforms. However, there is no guarantee that his ad will be seen by prospective buyers since he is doing his marketing independently. It will take ages for him to find the right buyer.
A seller can also seek the help of a real estate broker, but he will have to give him about six percent of the total selling price, should the property be sold. While that is more viable than independent advertisement, there is still no guarantee that it will be sold immediately.
The best alternative that has become more popular for both sellers and buyers is the more affordable multi-listing service.
Multi-Listing Service Defined
A multi listing service or MLS allows real estate brokers to connect with each other and gain information regarding properties that are up for sale. MLS Long Island gives brokers access to a broader real estate market because the listings are placed in multiple websites such as Google, Yahoo! Zillow or Trulia. The listings also appear on brokers’ affiliate websites
The online market is designed by realtors specifically for realtors. The websites where the listings are placed are utilized by reputable realtors in selling and purchasing properties.The listings contain a wide range of databases that offer buyers and sellers a broader selection. There is greater possibility for properties to be sold faster because buyers can get relevant information about the property through the online listings. Previously, such details can only be acquired after a site visit.
MLS Long Island is a seamless platform that anyone can access and take advantage of. Realtors don’t have to pay exorbitant fees in order to sell their properties.
Here are some more advantages of using MLS Long Island.
1.It comes with a secure inbox to receive and store expressions of interest in properties.
2.Real estate sellers and brokers can access the current market trends; they can estimate a realistic property cost based on the available amenities and facilities in the area,
3.It allows the uploading of pictures which is vital in luring prospective clients.
4.The fees are comparably lower than those paid directly to realtors.
5.Prospective buyers undergo pre qualification procedures in the form of lender referrals. This means that buyers have the capability to purchase the property.
6.The list stays online for six months once the property owner engages in multi-listing services.
7.If the owner of the real estate property decides to cancel, he does not have to pay cancellation fees.
8.Negotiations happen directly between sellers and buyers, not through agents.
9.MLS Long Island also provides legal assistance when agreements and contracts need to be drawn. Additionally, inspection visits and checking the clarity of property titles, as well as renegotiations can be done through the MLS.
While you can enter into a contract with any buyer or seller without using MLS, you may encounter certain crisis at some stage and there would be no one to help you resolve the problem. It is prudent to use multi-listing services in order to have a smooth real estate transaction.